Video Game Console Hardware Sales Are Way Down in One Region
European Console Market Slowdown in 2024
The European video game console market experienced a significant downturn in 2024, primarily attributed to market saturation and a dearth of new major console releases. Despite the launch of the PlayStation 5 Pro, a refreshed version of the existing PS5, overall console sales plummeted by 21% compared to 2023.
Individual console performances reflected this trend. While the PlayStation 5, bolstered by the PS5 Pro release, fared relatively better with a 20% sales decline, the Nintendo Switch and Xbox Series X/S suffered more substantial drops of 15% and 48%, respectively. This downturn is largely attributed to the aging console market, with the original PS5 and Xbox Series consoles launching in 2020 and the Nintendo Switch in 2017. The success of the Meta Quest 3S, which outsold all major consoles on Amazon US in 2024, further suggests a potential stagnation in traditional console sales across various regions.
Shifting Sales Trends: Digital Dominates
While console sales faltered, the overall European gaming market showed a modest 1% growth in 2024, reaching 188.1 million units sold (PC and console combined). This slight increase masks a significant shift in purchasing habits. Digital game sales surged by 15%, reaching 131.6 million units, while physical sales plummeted by 22%, totaling only 56.5 million units.
Outlook for 2025
The year 2025 is anticipated to revitalize the European gaming market, particularly with the upcoming release of the Nintendo Switch 2, expected to drive substantial sales. It's important to note, however, that the reported sales figures exclude several major European markets, including the UK, Germany, the Netherlands, and Austria. The inclusion of these markets could potentially alter the overall 2024 performance assessment.
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